Author Archives: content-inkfish

8 Unique ways our clients changed to online trading during lockdown

The beginning of 2020 saw the world take a drastic turn and the option of having face-to-face contact with your customers was no longer available. Companies took this time to readjust, to look towards a more online-based future and to develop their presence within their clientele. Our clients at INKFISH have successfully transitioned from a physical […]

The DO’s and DON’T’s of getting honest customer testimonials

Testimonials offer social proof that a product or business is credible. If done right, a glowing testimonial can function as an intermediated word of mouth strategy that dramatically improves public opinion and sales. So, how do you generate and leverage this? Follow these DOs and DON’Ts to nurture positive feedback Don’t 1 Use the word […]

Make a good first impression with the right business card.

1 GOOD INVESTMENT Although it is possible to create a business card very cheaply and quickly, it is usually wise to invest some decent time and money in developing it. Consider hiring a professional design studio, in order to design a truly professional and effective business card for you. The impression left by a creative, […]

Find out why people might not be clicking to purchase your great products

Setting up a new business is both a terrifying and exciting journey, and setting up a store online is no exception. With an internet that’s bursting at the seams with all sorts of fabulous products and distractions, it can be very difficult to make your product stand out if you aren’t clued up on what […]